Sambi Reddy Eada is the Co-founder and CEO of Paves Technologies Inc., where he leads the company’s vision to transform the financial services industry through AI-driven innovation. With over two decades of experience in technology consulting and strategic business development, Sambi brings a strong track record of building scalable, future-ready solutions for global financial institutions.

Before founding Paves, Sambi played a key leadership roles at Attra, where he was instrumental in expanding the company’s presence across the Middle East and U.S. markets. His deep domain expertise in banking, payments, and digital transformation has earned him a reputation as a trusted advisor and change-maker in the financial technology space.

At Paves Technologies, Sambi is driving the company’s AI-First strategy, focused on leveraging AI, Gen AI, Agentic AI, Cloud Engineering, Data and Advanced Analytics to help clients navigate the evolving digital landscape. Under his leadership, the company is building innovative solutions across banking, payments, embedded finance, capital markets, wealth management and insurance.